Kim Snow is an Associate Professor in the School of Administrative Studies within the Faculty of Liberal Arts and Professional Studies at York University. She specializes in Marketing and Business, contributing to the academic community through teaching and research. Her work focuses on various facets of Marketing, integrating both theoretical and practical approaches to deliver value to her students and the academic field. She is involved in ongoing projects designed to advance understanding and application of innovative marketing strategies and business practices, thus preparing students for real-world challenges. Her academic engagements include coordination of programs and curriculum that bridge gaps between theory and practicality in the business environment, enhancing the overall educational experience at York University.
York University • Toronto, Ontario, Canada
Teaches courses in Marketing and Business while conducting research in these areas.