Alex Koch’s research in social cognition focuses on how individuals form impressions and evaluate others based on various attributes, both positive and negative. His work investigates the phenomena of biased evaluations, particularly how people perceive negative attributes to have a more profound impact than positive ones. Alex has proposed models explaining the dynamics of group evaluation and the interplay of competence and warmth perceptions among social groups. His research findings have been published in prestigious journals including Psychological Science and the Journal of Experimental Psychology: General, contributing valuable insights into the field of behavioral science.
University of Chicago Booth School of Business • Chicago, IL
Teaching Behavioral Science and conducting research in social cognition.
University of Cologne • Cologne, Germany
Conducted research and published findings in social psychology.