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Andreas Aarfing Kiær Thomsen is a part-time lecturer at Copenhagen Business School, specializing in marketing. His work focuses on the impact of data collection techniques on advertising effectiveness and personalization strategies within marketing. Andreas integrates his expertise to help students understand the complexities of consumer behavior and the metrics involved in measuring marketing success. He actively engages in discussions regarding the ethical considerations of data usage in marketing, ensuring that his teachings align with the principles of data protection and regulation. His academic contributions and teaching methods aim to prepare students for the dynamic landscape of the marketing industry, where technological advancements continuously shape consumer interactions. Andreas is committed to fostering a learning environment that encourages critical thinking and application of marketing theories to real-world scenarios.
Standard requirements for Master of Science (MSc) programs across CBS departments. Note that CBS generally does not require GMAT/GRE for standard MSc programs, only for the MBA.