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Anna-Carin Nordvall is a Professor at Uppsala University with a research focus on consumer decision-making. She specializes in sustainable consumer behavior and purchasing decisions in contexts such as food and hospitality, addressing global challenges like antimicrobial resistance. Her academic journey began with a PhD in psychology, leading to her role as an associate professor in business studies in 2015. Besides her research, she teaches marketing at Campus Gotland since autumn 2017, contributing significantly to the field of sustainable consumer behavior and decision-making. Anna-Carin is actively involved in various research activities that explore the intersections of marketing and sustainability.
General Master's requirements applying across Science, Technology, and Humanities departments.