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Benjamin Giguère is an Associate Professor in the College of Social and Applied Human Sciences at the University of Guelph. His research primarily focuses on applied social psychology, with a keen interest in understanding how socio-cultural influences affect human motivation and behavior. He investigates topics such as health and well-being, group dynamics, and cross-cultural psychology. Giguère's work aims to deepen the understanding of social cognitive processes that drive individuals' identities and norms within their socio-cultural groups. His research encompasses various areas, such as the impact of group membership on health behaviors in immigrant populations, and he has published extensively in top-tier journals. Giguère also explores the effects of social norms on behavior in online environments and the challenges faced by ethnolinguistic groups, particularly in Francophone communities in Canada. He welcomes students interested in experiential learning opportunities in these vital research domains.
University of Guelph • Guelph, ON
Teaching and researching in psychology with a focus on applied social psychology.
Department of Clinical Studies. Offers MSc by thesis (2 years) and MSc by coursework (1 year).