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Brett Hollenbeck's research focuses on empirical industrial organization and quantitative marketing. Recent studies have examined economies of scale in retail service industries, the relationship between mergers and innovation, the economics of online reviews and ratings on platforms, the regulation of rating manipulation on platforms, and the role of imperfect competition in optimizing taxation regulation within the growing legal cannabis industry. Prior to pursuing his Ph.D. in Economics at the University of Texas at Austin, Hollenbeck worked as an economist in the Office of Tax Policy at the U.S. Department of the Treasury and served as a research fellow at the U.S. Chamber of Commerce. He teaches Customer Assessment Analytics at UCLA Anderson, equipping MBA students with quantitative tools to measure customer preferences and use models to analyze data. Originally from Missouri, Hollenbeck is a film buff with a particular interest in foreign and Western films, an avid traveler, and a big supporter of Texas Longhorns football.
Department of Economics admits primarily for the PhD program.