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Chris Preist is a professor specializing in environmental sustainability and the impact of digital technology. He assesses the energy resources used in technology and analyzes how these technologies affect societal behaviors. He currently serves as the Academic Director for Sustainability at the University of Bristol, where he leads initiatives focused on the intersection of technology and sustainability. His research includes evaluating the environmental impacts of consumer electronic goods and understanding how user behavior influences these impacts. He actively employs Life Cycle Assessment techniques to analyze the carbon footprints of digital products and services, addressing broader systemic models of sustainability impact. Beyond his primary research interests, he is also engaged in the pedagogies and practices of Sustainable Development in Higher Education, exploring how digital technologies can enhance community engagement in environmental and social sustainability. His work includes the application of gamification and social norm theories to foster participation in sustainability initiatives.
University of Bristol • Bristol, England
Overseeing sustainability initiatives and research within the university.
University of Bristol • Bristol, England
Teaching and researching topics related to environmental sustainability and digital technology.
Department of Physics research themes include Astrophysics, Materials and Devices, Particle Physics, and Quantum and Soft Matter.