Dr. Chuan He

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Biography

Chuan is currently a PhD candidate at the University of Western Australia Business School, specializing in consumer behavior in virtual environments. His research focuses on emerging technologies, particularly immersive technologies such as virtual reality, and how these shape consumer experiences and influence behavioral outcomes. Chuan has experience in tutoring courses like MKTG2238 Marketing Communications and MKTG1203 Introduction to Marketing. His research expertise includes consumer behaviour, tourism marketing, and digital marketing communications.

Research Interests

Consumer Behavior Tourism Marketing Digital Marketing Communication

Experience

Research Assistant

— Present

University of Western Australia • Perth, Australia

Assisting in research focusing on immersive technologies and consumer behavior.

Requirements for University of Western Australia

Master Program
Requirements
GPA Requirement
Required:2.8
IELTS
Listening
Required:6
Reading
Required:6
Writing
Required:6
Speaking
Required:6
Overall
Required:6.5
TOEFL
Listening
Required:20
Reading
Required:20
Writing
Required:22
Speaking
Required:20
Total
Required:82
Prerequisites
Bachelor degree in a relevant field Personal Statement Curriculum Vitae
Application Checklist
  • Academic Transcripts
  • English Language Proficiency Proof
  • Personal Statement
  • References
  • Proof of Identity
Specialization Notes

Requirements are standardized across the Graduate School for most Master by Coursework programs at UWA.