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Clarice Zhao is an Assistant Professor of Marketing at the Desautels Faculty of Management, McGill University. She received her PhD in Quantitative Marketing from the University of Toronto. Her research focuses on platform design and demand estimation, specifically in the context of digital media products and consumer-packaged goods. Zhao is involved in teaching courses like MGCR352 Principles of Marketing and is engaged in research areas including Big Data & Machine Learning, Consumer Decision Making, Digital Platforms, Marketing/Consumer Analytics, and Retailing.
Department: Department of Medicine. Program: Experimental Medicine.