Professor Dr. Csilla Horváth

Biography

Csilla Horváth is an Assistant Professor in Marketing at the Nijmegen School of Management, Radboud University. She studied Mathematical Economics at Corvinus University, Budapest, and earned her PhD from the University of Groningen. Csilla is passionate about shaping the next generation of marketers and researchers, focusing her teaching and research on responsible consumer behavior. Her work emphasizes the dynamic emotional aspects of sustainable consumer behavior and the experiences of neurodiverse customers, with particular attention to ADHD. As an ADHD coach, she provides deep insights into the needs and daily experiences of neurodiverse individuals. Csilla's research has been published in leading journals such as Marketing Science, the Journal of Economic Psychology, the International Journal of Research in Marketing, and the Journal of Business Research.

Research Interests