Dr. Eddie Ning

Assistant Professor

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Biography

Z. Eddie Ning is an Assistant Professor at the UBC Sauder School of Business, specializing in Marketing and Behavioral Science. He completed his Bachelor and PhD at the University of California, Berkeley. His research interests include Information Acquisition, Consumer Search, Dynamic Pricing, Bargaining, Continuous-time Games, and Emerging Technologies. He has published numerous articles in leading academic journals, contributing to the fields of Marketing Science and Management Science. His work often explores strategic aspects of consumer behavior and competitive marketing practices. Ning has also developed curriculum for courses such as Market Research, which he teaches in the Bachelor of Commerce program. His dedication to advancing the understanding of consumer dynamics and decision-making processes positions him as a prominent figure in his field.

Research Interests

Information Acquisition Consumer Search Dynamic Pricing Bargaining Continuous-time Games Emerging Technologies

Experience

Assistant Professor

— Present

UBC Sauder School of Business • Vancouver, BC, Canada

Teaches courses in Marketing, conducts research in the fields of consumer behavior and competitive strategies.

Courses

Market Research

Requirements for University of British Columbia

Master Program
Requirements
GPA Requirement
Required:3.3
IELTS
Listening
Required:6.5
Reading
Required:6.5
Writing
Required:6.5
Speaking
Required:6.5
Overall
Required:7
TOEFL
Listening
Required:22
Reading
Required:22
Writing
Required:21
Speaking
Required:21
Total
Required:100
Prerequisites
Bachelor's degree in Philosophy or related field 3 credits in formal logic 6 credits at the upper level in history of philosophy 3 credits at the upper level in ethics or value theory 6 credits at the upper level in metaphysics, epistemology, or philosophy of science
Application Checklist
  • Online application form
  • Application fee
  • Transcripts from all post-secondary institutions
  • Three letters of recommendation
  • Writing sample (15-20 pages)
  • Statement of intent
  • Evidence of English language proficiency
Specialization Notes

Offers course-only and thesis routes. Focus areas include philosophy of science, mind, ethics, and Asian philosophy.