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Elena Marchiori is a lecturer at the Università della Svizzera italiana, specializing in usability, digital analytics, online communication, and media reputation. She coordinates the Lugano Living Lab, an urban lab affiliated with the City of Lugano and the university. Additionally, she serves as the general secretary of the Swiss Chapter of the International Federation for Information Technologies in Travel and Tourism (IFITT). Marchiori holds a Master of Science in Media Management and a Ph.D. in Communication Sciences. Her teaching focuses on subjects like Master International Tourism and Master Digital Fashion Communication, emphasizing the importance of effective online communication strategies and user experience in digital platforms.
Department of Finance - Master in Finance (MFIN).