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Fernanda Da Mata is a Research Fellow at BehaviourWorks Australia within the Health & Social portfolio. She applies behavioural science to improve financial wellbeing, enhance social inclusion, and promote sustainable finance. Since joining BehaviourWorks Australia in 2019, she has contributed to various projects that involve partnerships with industry and community sectors. Her research focuses on improving quality of life by strengthening financial wellbeing, building confidence in retirement, increasing social inclusion, and supporting individuals and groups to participate fully in society. She is also interested in developing and testing behavioural interventions to respond to diverse audience needs and create evidence-based policy initiatives. Fernanda holds a PhD in Psychology from Monash University, where her research explored cognitive and neural mechanisms underlying decision-making in contexts of uncertainty, including effort-based choices. Before her role at BehaviourWorks Australia, she worked as a Research Consultant in the market research sector, applying behavioural insights to consumer behaviour and decision-making. Her expertise aligns with the UN Sustainable Development Goals, particularly in addressing poverty and promoting sustainability.
BehaviourWorks Australia • Melbourne, VIC, Australia
Applying behavioural science to improve financial wellbeing and enhance social inclusion.
Forethought Pty Ltd • Melbourne, VIC, Australia
Conducted market research applying behavioural insights to consumer behaviour.
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