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Francesco Balocco is an Assistant Professor at Vrije Universiteit Amsterdam, specializing in areas of Big Data and Digital Marketing. He is affiliated with the Erasmus University Rotterdam as a PhD candidate. His research interests encompass Location Analytics, Mobile Advertising, Mobile Analytics, and Targeting. Balocco actively engages in academic activities and research, publishing on topics that leverage the power of data analytics in marketing contexts. His contributions to the field are recognized through his published works and ongoing projects that focus on enhancing marketing effectiveness through innovative data-driven strategies.
Administered under the Department of Clinical Psychology for Master's in Clinical and Developmental Psychopathology.