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Frenk van Harreveld is a professor in Social Psychology and the director of the Research Institute of Psychology at the University of Amsterdam. His research focuses on the psychological determinants of perceptions and behaviors in the context of health, safety, and sustainability. He specifically investigates the dynamic interplay of attitudinal, emotional, and social factors that predict the acceptance of sustainable products. His research themes include understanding behavior through a complex systems approach, as well as the effects of psychological uncertainties such as ambivalence, perceived risk, decisional conflict, and control threats on behavioral consequences. He collaborates with various partners, including the National Institute for Public Health and the Environment (RIVM), the Municipal Health Service (GGD), and the Dutch Ministry of Economic Affairs and Climate Policy on projects related to renewable sustainable chemistry.
University of Amsterdam • Amsterdam, Netherlands
Professor of Social Psychology and director of the Research Institute of Psychology.
Includes departments like Economics, Business Administration, Finance, and Marketing.