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Gian Marco Campagnolo is a Senior Lecturer in the School of Social and Political Science at the University of Edinburgh, where he is engaged in pioneering research and teaching in digital sociology and data science within the context of sports analytics. His work intersects various domains, including sociology, data science, and digital media, with a particular focus on how data analytics is transforming sports practices and the training processes of football associations. Gian Marco is an active author and speaker, with an impressive publication record that includes twenty scientific papers in respected peer-reviewed journals and a notable book on football analytics soon to be published. He has supervised numerous postgraduate students, helping them navigate academic challenges and find success in the sports industry. His innovative courses, such as 'Data Science for Football Professionals', caters to non-matriculated students, marking a significant advancement in online education in his field. Drawing from his extensive experience and a network of collaborations, he is greatly involved in mentoring and guiding the next generation of scholars interested in the ethnographic studies of data science applications in sports.
University of Edinburgh • Edinburgh, Scotland
Involved in teaching and research focused on data science applications in sports and digital sociology.
Department of Marketing