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Helen Ho is a lecturer at Monash University Malaysia, holding a PhD in management, with a focus on women's entrepreneurship. She specializes in qualitative research methodologies, applied entrepreneurship, gender dynamics, and sustainable livelihoods. Her research interests explore complex issues in workplace performance and well-being. With sophisticated skills in interview techniques and thematic analysis, Dr. Ho contributes rich insights to the academic community, having published in respected journals such as the Journal of Macromarketing and the Journal of Financial Services Marketing. Throughout her career, she has assumed significant administrative roles, providing strategic direction and supporting academic curricula development. Dr. Ho is committed to student recruitment in collaboration with international institutions. Her research intersects entrepreneurship with gender studies and enterprise development, emphasizing sustainability and performance. In her teaching, she delivers courses on organizational behavior and international business theory, fostering an environment for critical thinking and applied learning.
Monash University Malaysia • Subang Jaya, Malaysia
Teaching courses on organization behavior and international business, engaging in research on women's entrepreneurship.
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