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Ignazio Ziano is an Assistant Professor at the University of Geneva, specializing in consumer behavior, particularly in the areas of choice, impression formation, and consumer stereotypes. He completed his PhD at Ghent University in 2018 and began his position at UNIGE in 2023, after previously teaching at Grenoble Ecole de Management from 2018 to 2023. Ziano's research contributes to prominent academic journals in the social sciences, including the Journal of Consumer Research, Psychological Science, and the Journal of Personality and Social Psychology. In his teaching, he covers courses such as Consumer Behavior, Sustainable Behavioral Science, and Managerial Decision-Making at both Bachelor's and Master's EMBA levels. Outside academia, Ziano enjoys hiking, basketball, and playing the piano.
University of Geneva • Geneva, Switzerland
Teaching consumer behavior and managerial decision-making courses.
Grenoble Ecole de Management • Grenoble, France
Taught consumer behavior and related subjects.
Includes Department of Management, Finance, Economics, and Statistics programs. GMAT is strongly encouraged but not mandatory for most GSEM masters.