Professor Dr. James Sallis

Biography

James Sallis is a Professor at Uppsala University in the Department of Business Studies, where he teaches marketing, research methods, and statistics within undergraduate, graduate, and executive education programs. He also serves as a statistical advisor for the faculty and supervises doctoral students. Professor Sallis is a frequent guest lecturer at business schools in various countries, including China, Vietnam, France, Russia, and Canada. He holds a Ph.D. from the Norwegian School of Economics and Business Administration and has a solid academic background including a Bachelor of Business Administration and a Master of Marketing Management from BI. His primary research interests focus on relationship learning, service innovation, and the internationalization of services. He has published articles in renowned journals such as the Journal of Marketing and the European Journal of Marketing and has been an active reviewer for various academic publications. Before joining academia, he worked for several years in the motion picture industry across Canada and the United States.

Research Interests