Dr. Jan Boehmer

Assistant Professor

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Biography

Jan Boehmer is an Assistant Professor in Sport Management at the University of Michigan's School of Kinesiology. His research investigates the socio-economic impact of sports, with a specific focus on marketing and data analytics. Prior to joining the University of Michigan, Dr. Boehmer spent six years in Europe working with global clients in the marketing industry. His previous academic appointments include positions at Pennsylvania State University and the University of Miami. Dr. Boehmer's research has been published in peer-reviewed journals such as the European Sport Management Quarterly, Communication & Sport, and Journalism & Mass Communication Quarterly, and he regularly presents his work at professional academic conferences. He has received several awards, including the WPP Atticus Award for his work on challenges in data use in professional marketing and the ICA Early Career Research Award in Sport Communication. Dr. Boehmer holds a PhD in Media & Information Studies from Michigan State University, an MBA from Old Dominion University, and a BA in Journalism from the University of Applied Sciences in Darmstadt, Germany.

Research Interests

Courses

Kin 3 SM 446 Brand Strategy & Advertising Campaign SM 454 Sport Marketing Analysis

Requirements for University of Michigan

Master Program
Requirements
GPA Requirement
Required:3.5
TOEFL
Total
Required:84
GRE General
Verbal
Required:155
Verbal Percentile
Required:50
Quantitative
Required:168
Quantitative Percentile
Required:50
Analytical Writing
Required:3.6
Writing Percentile
Required:50
Prerequisites
Bachelor degree in engineering, physics, or mathematics Calculus Physics
Application Checklist
  • Rackham Graduate School Application
  • Official Transcripts
  • 3 Letters of Recommendation
  • Academic Statement of Purpose
  • Personal Statement
  • CV/Resume
Specialization Notes

Department of Electrical Engineering and Computer Science