Generate a tailored SOP for Dr. Jason Ho. Improve your application with a focused, well-structured draft.
Associate Professor Jason Ho's keen interest in action movies and comic books is evident in his research, which focuses on entertainment marketing and viral marketing. He enjoys applying mathematical and statistical methods to assess marketing programs' sales demand patterns and improve profits. Ho developed an automated demand-scheduler for multiplex movie theatres to optimize movie schedules and improve revenues. He joined the Beedie School of Business in August 2007 and has contributed significantly to marketing modeling and research in various contexts, including consumer behavior and media consumption.
Department of Philosophy