Dr. Jehoshua Eliashberg

Biography

Jehoshua Eliashberg is the Sebastian S. Kresge Professor of Marketing and a Professor of Operations, Information, and Decisions at the Wharton School of the University of Pennsylvania. He holds a BSc in Electrical Engineering from the Technion-Israel Institute of Technology in Haifa, an MBA from Tel-Aviv University, and a PhD in Decision Sciences and Marketing from Indiana University. Furthermore, he received an honorary Master's degree from the University of Pennsylvania. Professor Eliashberg has held visiting scholar positions at several prestigious business schools, including the University of Chicago and INSEAD. His research interests focus on marketing research, user-generated content, and new product forecasting planning models, particularly within the media, entertainment, pharmaceutical, and high-tech sectors. He has published articles in renowned publications such as the Financial Times, Forbes, and the Wall Street Journal. He frequently advises startup companies and has been involved in numerous executive education programs.

Research Interests