Dr. Jim Andrews

Instructor

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Biography

Jim Andrews is an Adjunct Lecturer in Sports Administration at Northwestern University's School of Professional Studies. With decades of experience in the field, he specializes in sponsorship strategy, valuation, digital content, and data-driven marketing. He is widely recognized as a pioneer and thought leader in sponsorship, having spoken at hundreds of sports and entertainment marketing conferences globally. Andrews focuses on defining objectives, evaluation criteria, and fair market value for activation channels in corporate sponsorships, making him a sought-after expert in audience engagement and marketing strategy.

Research Interests

Requirements for Northwestern University

Doctorate Program
Requirements
GPA Requirement
Required:3
TOEFL
Total
Required:90
IELTS
Overall
Required:7
Prerequisites
U.S. Bachelor's degree or equivalent
Application Checklist
  • Online application
  • Transcripts
  • Letters of recommendation
  • Statement of purpose
  • Resume/CV
  • TOEFL/IELTS scores (if applicable)
Specialization Notes

Standard PhD requirements for TGS departments including Chemistry, Physics, and Sociology.