Dr. Jin Ahn

Biography

Jin Woo Ahn earned a Bachelor of Arts in Economics from Indiana University-Bloomington, followed by a Master of Science in Sport Management from Seoul National University, South Korea. He completed his Ph.D. in Sport Management at the University of Florida in 2022. Prior to joining Texas A&M University, Jin worked as a consumer behavior analyst at the University of Florida’s Sports Marketing Research Lab and served for several years as an assistant professor in the Sport Management program at Utah Tech University. His research focuses on the application of behavioral economics theories to examine deviations from traditional economic predictions in sports consumer behavior, with primary areas of interest including consumer decision-making attribution and spectatorship in relation to advanced technology. Ahn has published research in leading academic journals, including the Journal of Sport Management, European Sport Management Quarterly, and Sport Marketing Quarterly.

Research Interests