Dr. Joe Gladstone

Biography

Joe Gladstone is an Assistant Professor at the Rady School of Management, University of California, San Diego, specializing in Behavioral Sciences and Marketing. His research integrates behavioral economics, consumer psychology, and large-scale data analytics to explore how individuals make financial decisions and how these processes can be improved. Prior to joining UC San Diego, he co-directed the Center for Research on Consumer Financial Decision Making at the University of Colorado Boulder and held faculty appointments at University College London. Gladstone's scholarly work has been published in prestigious journals including the Journal of Consumer Research, Journal of Personality and Social Psychology, and Psychological Science, and has been featured in major media outlets such as BBC, Wall Street Journal, and Forbes. He has received numerous accolades, including being named to Forbes’ “30 Under 30 – Finance” list and selected as a 2023 MSI Young Scholar. Gladstone holds a Ph.D. and M.Phil. from the University of Cambridge and an M.Sc. from the University of Oxford, and he is a Fox Fellow at Yale University. His teaching at the Rady School emphasizes the psychology behind financial decision-making and consumer behavior, equipping students with evidence-based tools to enhance both individual and societal financial well-being.

Research Interests