Professor Dr. John Dawson

Biography

John Dawson is an Emeritus Professor at the University of Edinburgh Business School, specializing in marketing with a focus on retailing. He has taught and researched in the United Kingdom, the United States, Japan, and Australia, and has worked on projects for major retail information technology companies across these countries. Formerly, he held the Chair in Marketing at Edinburgh and has served as a Visiting Professor at institutions such as ESADE in Barcelona and Manchester Business School. Dawson graduated from University College London in 1965 and obtained his PhD in 1970, specializing in European Retailing. His research started with locational issues and government intervention in retailing, evolving into broader interests in retail strategy and marketing during the 1980s. Since moving to Edinburgh in 1990, his current research concentrates on the changes and innovations in retailing, particularly regarding the international activities of retailers, involving marketing, strategy, and operations. He is also the author of 20 books, numerous reports, and over 250 papers in academic and professional journals.

Research Interests