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Karsten Hadwich focuses on developing and promoting innovative solutions for current problems and future challenges in the field of Marketing and Service Management. He is committed to knowledge transfer by providing high-quality teaching to support students in their education and training, thereby making a positive contribution to the transformation processes of economy and society. He has been involved in various educational programs at the University of Basel, particularly as Co-Director of the MBA in Marketing Business Development since 2022. His extensive experience includes being a member of the supervisory board at JOB AG Personaldienstleistungen AG since 2017 and a partner at the strategic consulting firm Prof. Bruhn and Partner AG since 2009. Additionally, he holds a professorship in Business Administration with a focus on Service Management at the University of Hohenheim in Stuttgart since 2009. He pursued his Habilitation and Ph.D. at the University of Basel, achieving summa cum laude for his doctoral thesis. His research interests include Service Management, Service Business Development, Service Transformation, and Customer Dominant Logic.
University of Basel • Basel
Co-leader of the MBA Marketing and Business Development program.
JOB AG Personaldienstleistungen AG • Basel
Participates in guiding the strategic direction of the organization.
Prof. Bruhn and Partner AG • Basel
Works in strategic consulting with a focus on marketing.
University of Hohenheim • Stuttgart
Holds a professorship in Business Administration, especially Service Management.
University of Basel • Basel
Teaches various courses in business topics.
University of Basel • Basel
Conducted research in Marketing and Management.
The University of Basel generally requires C1 level proficiency in the language of instruction. For most English-taught Masters, TOEFL (min 92-95) or IELTS (min 7.0) is the standard.