Dr. Laura Bright

Associate Professor

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Biography

Laura F. Bright is an Associate Professor at the Stan Richards School of Advertising & Public Relations in the Moody College of Communication at the University of Texas at Austin, where she has been a faculty member since August 2019. She previously held the position of Department Chair and was an Associate Professor at Texas Christian University in the Department of Strategic Communication, where she also co-directed the Certified Public Communicator program. With over a decade of experience in the interactive advertising industry, Bright is known for her work in media analytics and consulting for companies looking to enhance their digital presence. Her research interests include the effects of personalized advertising, digital wellness, big data, and media fatigue, contributing significantly to the field of advertising and public relations.

Research Interests

Experience

Associate Professor

2019-08-01 — Present

Stan Richards School of Advertising and Public Relations • Austin, Texas

Teaching and researching media analytics and advertising.

Department Chair, Associate Professor

— Present

Texas Christian University, Department of Strategic Communication • Fort Worth, Texas

Led the department and co-directed the Certified Public Communicator program.

Requirements for University of Texas at Austin

Master Program
Requirements
GPA Requirement
Required:3
GRE General
TOEFL
Total
Required:79
IELTS
Overall
Required:6.5
Prerequisites
Bachelor's degree from a regionally accredited institution
Application Checklist
  • Online application
  • Application fee
  • Official transcripts
  • Statement of Purpose
  • Three letters of recommendation
  • CV/Resume
Specialization Notes

General requirements for the Graduate School at UT Austin apply to all programs unless otherwise specified.