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Laurens Sloot is a distinguished professor specializing in Entrepreneurship and Retailing at the University of Groningen. He is also the program director for the Executive MBA focusing on the food and retail track. His academic expertise encompasses various facets of retail, including grocery retailing, discounting, retail branding and format development, assortment management, and pricing strategies. He has a keen interest in shopping behavior, online food retailing, and added value franchising. Additionally, he examines branding and positioning strategies for both national brands and store brands, regional products, and retailer-supplier relationships, as well as trends in the food sector and new business models. With extensive experience in the industry, he has also held significant roles such as academic director and general manager at EFMI Business School, where he contributed to research training and facilitated start-ups in the food sector. His contributions to academia and industry alike have garnered recognition, positioning him as a thought leader in the marketing and management domains.
University of Groningen • Groningen, Netherlands
Focus on Entrepreneurship and Retailing, program director for Executive MBA.
EFMI Business School • Netherlands
Managing operations and contributing to research training in the food sector.
Standard Master's entry requirements for Economics, Business, Finance, Accounting, and Management departments within the Faculty of Economics and Business.