Generate a tailored SOP for Dr. Leandro Galli. Improve your application with a focused, well-structured draft.
Leandro Galli is an Assistant Professor at the Manchester Business School, University of Manchester, where he has been since 2021. With a strong background in Marketing and Behavioral Insights, he has extensive experience in industry, having worked as a Lead Behavioral Scientist at IBM in London for three years. Prior to his tenure at IBM, Leandro served as a lecturer in Marketing at the London School of Economics. He obtained his PhD from Warwick Business School and has held visiting positions at the London Business School and Sauder Business School at the University of British Columbia. His research lies at the intersection of social psychology and consumer decision-making, focusing on how emotions and morality influence prosocial behaviors, including charitable giving and recycling. Leandro employs experimental research methods to delve into the psychological processes that underpin decision-making. He has also advised government organizations on behavioral insights and has published in various governmental and OECD reports. Additionally, Leandro is involved in teaching courses on Quantitative Marketing, Digital Age Marketing Analytics, and Marketing Management, while contributing to the UN Sustainable Development Goals aimed at education and sustainable development.
Includes MSc in Advanced Electrical Power Systems and MSc in Communications and Signal Processing.