Dr. Lee Schneider

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Biography

Lee Schneider is an Adjunct Assistant Professor at the University of Southern California's School of Architecture, focusing on teaching visual storytelling and entrepreneurship in media. He has a rich background in media production, having founded DocuCinema, which created documentaries for major television networks such as the History Channel and Food Network. In addition to his faculty role, he founded the Digital Fundraising School, aimed at empowering media-makers, designers, and tech visionaries in crowdfunding. His work emphasizes the importance of storytelling in digital culture, providing students with the tools to critically explore and express design ideas through visual media. Schneider's career also includes writing for iconic television shows and guest lecturing at various esteemed institutions, where he shares his knowledge of media production and architecture. He is known for his entrepreneurial spirit and dedication to nurturing the next generation of creative professionals.

Research Interests

Experience

Creative Director

2010-01-01 — Present

Red Cup Agency • Santa Monica, CA

Leads various media production projects and helps startups in their creative efforts.

Founder

2015-01-01 — Present

Digital Fundraising School • Santa Monica, CA

Established an online educational platform to assist creatives in mastering crowdfunding.

Executive Producer

2005-01-01 — 2010-01-01

DocuCinema • Los Angeles, CA

Produced award-winning documentaries for major TV networks.

Writer/Producer

2000-01-01 — 2005-01-01

Dateline NBC • Burbank, CA

Contributed to significant television journalism, including mainstream reporter roles.

Courses

Visual Storytelling Entrepreneurship Media

Requirements for University of Southern California

Master Program
Requirements
GPA Requirement
Required:3
TOEFL
Listening
Required:20
Reading
Required:20
Writing
Required:20
Speaking
Required:20
Total
Required:90
IELTS
Listening
Required:6
Reading
Required:6
Writing
Required:6
Speaking
Required:6
Overall
Required:6.5
GRE General
Prerequisites
Bachelor's degree in Engineering, Math, or Hard Science
Application Checklist
  • Online application
  • Official transcripts
  • Personal Statement
  • Resume/CV
  • Letters of Recommendation (not required for MS CS, but allowed)
Specialization Notes

GRE is NOT required for Master's applicants for 2025-2026.