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Lewis Lim is an Associate Professor (Practice) at the Nanyang Business School, Nanyang Technological University. He specializes in luxury marketing and has collaborated with numerous luxury brands across sectors including cars, watches, jewelry, beauty, and lifestyle goods. His courses, particularly in luxury marketing, involve projects partnered with top luxury brands globally. Lim's research on luxury omnichannel strategies has been published in the Harvard Business Review, and his work has appeared in notable journals such as the Journal of International Business Studies, Journal of Business Research, and Journal of Strategic Marketing. Over his 15 years of teaching, he has received a total of 11 teaching awards, which include the Nanyang Education Award and several school-level excellence awards. Beyond academia, Lim engages in consulting and executive education and provides advisory services for various profit and non-profit organizations. He is a dedicated educator and is known for his contributions to business media on topics related to brand leadership and marketing strategy.
This entry applies to Department of Medicine, Department of Lee Kong Chian School of Medicine, and related clinical research departments (Metabolic Disorders, Infection Immunity, etc.).