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Leyland F Pitt is a Professor of Marketing at the Beedie School of Business at Simon Fraser University. He holds a Master of Commerce from Rhodes University and a PhD in Marketing. With over 360 articles published in peer-reviewed journals, his work has been recognized by reputed publications such as the Journal of Advertising Research and MIS Quarterly. He has taught executive MBA programs at prestigious institutions including University of Chicago and Columbia University, and he has received numerous awards for teaching excellence. In 2002, he was named an Outstanding Marketing Teacher by the Academy of Marketing Science and has been cited among Canada's top MBA professors by Canadian Business magazine.
Department of Philosophy