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Liudmila Tarabashkina is a Senior Lecturer at the University of Western Australia Business School, specializing in marketing research and data analytics. With significant experience in both industry and academia, Liudmila actively engages students in real-life applications of business data analytics through projects that connect them to industry partners. Her research interests encompass corporate social responsibility, sustainable consumption practices, and the intricacies of consumer behavior in marketing contexts. She has been involved in various funded research projects focusing on climate-affected food consumption and the branding of regional products, among others. Liudmila offers guidance to PhD, Masters, and Honours students whose research aligns with her interests in experimental research design and consumer psychology. Additionally, she contributes to editorial roles in prominent journals where she reviews manuscripts pertinent to her fields of expertise.
University of Western Australia • Perth, Australia
Teaching and conducting research in marketing and data analytics.
University of Western Australia • Perth, Australia
Managing the Master of Marketing program.
University of Western Australia • Perth, Australia
Coordinating the honours program in the Marketing Department.
Requirements are standardized across the Graduate School for most Master by Coursework programs at UWA.