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Lorenzo Lotti is a behavioural environmental economist working at University College London. He currently holds the position of Associate Professor (Teaching) at the UCL Institute for Sustainable Resources. In his role, he serves as the Departmental Director of Education and is a Principal Fellow of the Higher Education Academy. He has launched the UCL Sustainability in Higher Education Initiative, which engages in activities that connect sustainability in higher education at both national and international levels. Since 2015, he has been nominated for 13 UCL Education-related awards. His research expertise lies in behavioural economics, particularly in applying its theories to energy and environmental issues. He is the founder of the Behavioural Environmental Economics Team (BEET) and publishes research in relevant academic journals while actively engaging with external partners and students to effectively link research, teaching, and outreach efforts.