Dr. Maria Norbäck

Biography

Maria Norbäck is a Professor of Business Administration at the University of Gothenburg, focusing on management and organization. She serves as the director of the Centre for Research on Work and Employment. Her research investigates the organization of work within formal structures—especially in the context of post-industrial society. Norbäck has explored work in various sectors, including the media industry, studying the experiences of both high- and low-skilled workers. Notably, she leads research on worker-owned cooperatives in the cultural sector and participates in projects examining the impact of flexibility, mobility, and labor market choices. Her interests also encompass labor-integrating social enterprises and the effects of the green transition on the automotive cluster in Western Sweden. Norbäck teaches using artistic and cultural forms to enhance learning and employs institutional theory in her research, often referred to within the realm of critical labor studies. Maria has contributed significantly to understanding flexible work arrangements and the precariousness of freelance jobs in various industries, advocating for improved labor market inclusion.

Research Interests

Experience