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Marie Grusell is an Associate Professor in the Department of Journalism, Media Communication at the University of Gothenburg, where she specializes in strategic communication, particularly in the field of political communication. She defended her dissertation in 2008, titled 'Advertising - Uninvited Guest? Public's Perceptions of Advertising in Morning Press and Television.' Grusell has participated in numerous studies and research initiatives related to Swedish national elections, focusing on strategic political communication. She has co-authored several publications, including 'Politik är att vinna' (2022), analyzing election campaigns in Sweden from 2010 to 2022. Additionally, she has served as Chair of the Political Communication division of the International Association for Media and Communication Research (IAMCR) and has been actively involved with the Mistra Environmental Communication research program. As a co-editor of various anthologies and reports, her contributions aim to disseminate scientific insights into political campaigning and environmental communication practices in Sweden. Grusell is also engaged with the Center for Consumer Research and participates in steering committees within the academic community to foster interdisciplinary collaboration.
Administered by the Department of Political Science; focus on International Administration and Global Governance (IAGG).