Dr. Mark Slatin

Biography

Mark Slatin is the CEO of EmpoweredCX, where he empowers customer experience leaders to gain executive buy-in. His passion for customer experience stems from the belief that improving experiences enriches people's lives. He currently serves on the Board of Directors for CXPA and mentors CX leaders. Mark is excited about his recent appointment at Michigan State University's Customer Experience Management Master of Science program, where he will serve as a Professor of Practice teaching Customer Relationship Management. Before founding EmpoweredCX, he launched and led an award-winning customer experience journey at Sandy Spring Bank, which grew from total assets of $3.2 billion to $14 billion and received numerous accolades, including the CX Innovation Award (twice) and recognition as one of Forbes America's Best Banks. Mark has also designed and taught the Customer Experience Management course at Loyola University Maryland's MBA program as an adjunct professor. He hosts the Delighted Customers Podcast, featuring industry experts with over 3,500 downloads, and designed the Master Class course The Trusted Guide Roadmap™ to empower experienced CX leaders in overcoming challenges regarding stakeholder buy-in. Mark has spent decades in sales management roles with Fortune 500 companies, including Boise Cascade and Standard Register. He holds a Bachelor of Science in Marketing from the University of Maryland and an MBA from Loyola University Maryland. He is a Certified Customer Experience Professional (CCXP) and enjoys spending time with his kids and grandkids, tinkering on home projects, and playing golf.

Research Interests