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Mark Zbaracki is an Associate Professor specializing in Strategy at the Ivey Business School. His dissertation research on 'The Rhetoric Reality Total Quality Management' has won an award for its scholarly contribution. Mark has drawn on nearly nine years of experience as an industrial engineer at IBM, specifically at IBM’s Malcolm Baldrige Award Winning manufacturing site. His research has reached wide business audiences through major publications including The Economist, Business Week, and Sloan Management Review. Notably, his pricing research was cited in a Nobel Laureate address by George Akerlof. Mark has taught courses at various academic levels—including undergraduate, MBA, Ph.D., and executive levels—in subjects like strategy, implementation, organization theory, and cross-disciplinary research. His excellence in teaching has been recognized with multiple awards. Additionally, he has held faculty appointments at the Stern School of Business at New York University, Wharton School at the University of Pennsylvania, and Booth School of the University of Chicago.
Ivey Business School • London, ON, Canada
Associate Professor focusing on Strategy and General Management.
Streams include Archaeology and Bioarchaeology, and Sociocultural Anthropology.