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Martin Öberg is a Senior Lecturer at the University of Gothenburg specializing in the fields of Marketing, Retailing, and City Planning. He is actively involved in research focusing on the management of town centers and shopping centers, along with regional market development. His teaching primarily encompasses Logistics and Business Administration. Öberg has contributed to various conferences, including the Nordic Retail Wholesale Conference and the International Business Research Conference, where he presented insights on retail market trends and the development of attractive urban centers. His scholarly pursuits include analyzing changes within the public sector and providing frameworks for effective intermodal shipment logistics. Martin's work aims to bridge theoretical knowledge with practical applications in urban development and retail strategies.
University of Gothenburg • Göteborg, Sweden
Teaching and conducting research in Marketing and Retailing.
Administered by the Department of Political Science; focus on International Administration and Global Governance (IAGG).