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Matthew Brook O'Donnell is a research associate at the Communication Neuroscience Lab and a lecturer in the Annenberg Undergraduate Program at the University of Pennsylvania. His research focuses on corpus linguistics, natural language processing, and data mining, where he works on extracting linguistic patterns from large textual databases. O'Donnell is particularly interested in combining linguistic analyses of media language and persuasive discourse with behavioral neuroscience approaches. His work aims to understand how brain activity influences the effectiveness of messages, particularly in the context of public health campaigns and other communicative efforts.
Wharton Doctoral programs cover fields like Finance, Marketing, Management, and Operations, Information and Decisions.