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Michael McCall is a Professor and Hilton Hotels Fellow at the School of Hospitality Business, Michigan State University. He earned his Ph.D. in Social Psychology from Arizona State University. Michael has held academic positions in psychology and marketing at Ithaca College and Cornell University. His research primarily focuses on consumer science, examining why people join loyalty programs. He serves on the editorial boards of the Cornell Hospitality Quarterly and the Journal of Hospitality & Tourism Research. His work has received several Industry Relevance Awards from the Cornell Center for Hospitality Research and has been published in notable journals including the Journal of Applied Psychology and the International Journal of Hospitality Management. Michael has also served as an expert legal witness regarding customer loyalty and decision-making.
Michigan State University • East Lansing, MI
Holds the position of Hilton Hotels Fellow in the School of Hospitality Business.
Department of Psychology