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Michael T. Moynihan is a Senior Lecturer in Business Administration at Harvard Business School, specializing in Marketing. With over thirty years of experience in consumer products branding and marketing, he currently teaches the MBA elective course 'Creating Brand Value', focusing on brand strategy. Moynihan is a graduate of Harvard Business School, receiving his MBA in 1993. He has held various significant roles, including Senior Vice President of Brand, Marketing, Insights, and Partnerships at the LEGO Group, the world’s largest toy company, where he managed global brand marketing. His previous roles include brand management at General Mills, where he oversaw the Cheerios brand, and consulting at Monitor Group. Throughout his career, Moynihan has been involved in multiple facets of the marketing value chain and has contributed extensively to the field through teaching and writing.
The PhD in Business Administration is the primary doctoral degree encompassing various areas of study including Business Economics, Accounting, and Strategy.