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Michael L. Platt is the James S. Riepe University Professor at the University of Pennsylvania, where he is affiliated with the Department of Neuroscience, Department of Marketing at the Wharton School, and Department of Psychology in the School of Arts & Sciences. His lab investigates the biological mechanisms that underlie decision-making and social interactions, focusing on the implications of these processes for health, welfare, and business across societies. His current research interests include applying insights from brain science to business challenges in branding, marketing, and performance. Platt has received significant funding from various prestigious organizations and has authored over 170 peer-reviewed articles. He has been recognized with multiple awards for his teaching and research contributions. He is also a founding co-director of the Duke Center for Neuroeconomic Studies and has developed educational content for courses on neuroscience in business.
Wharton Doctoral programs cover fields like Finance, Marketing, Management, and Operations, Information and Decisions.