Generate a tailored SOP for Dr. Michelle Greenwald. Improve your application with a focused, well-structured draft.
Michelle Greenwald joined New York University Stern School of Business as an Adjunct Associate Professor. She graduated from the University of Pennsylvania and the Kellogg Graduate School of Management at Northwestern. Previously, she served as Senior Vice President of New Business Development at Disney and Vice President and General Manager of New Products at Pepsi-Cola. Currently, Michelle teaches at NYU Stern, provides guest lectures at international graduate business schools, and specializes in marketing strategy, marketing plans, new product and service development, global marketing, and innovation techniques. She also runs a consulting firm called Marketing Visualized and serves as CEO of Inventours™, a program aimed at providing insider access to innovation thought leaders in the world's creative cities. Michelle writes a column for Inc.com on innovation and was selected by Advertising Age Magazine as one of the '100 Brightest Women in Advertising and Marketing' in the U.S.
PhD programs are offered in Accounting, Economics, Finance, Information Systems, Management & Organizations, Marketing, Operations Management, and Statistics. Some input department names map to these core research areas.