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Minkyung Kim is an Assistant Professor of Marketing at Carnegie Mellon University's Tepper School of Business. Her research interests encompass quantitative marketing and empirical industrial organization, focusing particularly on salesforce management and online reviews. She investigates how job task allocation, pricing discretion, and incentives impact salesperson performance, as well as the effectiveness of online reviews in measuring customer satisfaction. Minkyung received her Ph.D. in Marketing from Yale School of Management and holds both an M.S. and a B.B.A. from Seoul National University. Before joining Carnegie Mellon, she was involved in academic work at the University of North Carolina at Chapel Hill's Kenan-Flagler Business School. This blend of experiences equips her to contribute significantly to the field of marketing through both teaching and research activities.
Carnegie Mellon University, Tepper School of Business • Pittsburgh, USA
Assistant Professor in the Marketing department focusing on quantitative marketing and empirical research.
University of North Carolina at Chapel Hill, Kenan-Flagler Business School • Chapel Hill, United States
Conducted research and taught courses in marketing.
Admission is extremely competitive with no strict GPA cut-offs; holistic review is used.