Dr. Moa Eriksson Krutrök

Biography

Moa Eriksson Krutrök is an Associate Professor at the Department of Sociology at Umeå University, Sweden. Her research focuses on emotions, humor, and crisis as expressed and governed in digital spaces, delving into themes of grief, war, and disinformation. She has published widely on discourses of trauma, grief, and resilience, with recent projects examining digital death cultures on platforms like TikTok and the societal impacts of algorithmic amplification. Moa's work addresses the governance of information flows during crises and explores ethical visual ethnographic research online, particularly in regards to how AI and algorithmic systems influence communication in minority language contexts. She is involved with various research projects that address the intersection of digital sociology and crisis communication. Additionally, she has contributed as an editor for the Journal of Digital Social Research and serves on the board of the Centre for Digital Social Research at Umeå University. Moa holds a PhD in Sociology from Umeå University, where she was awarded her docentship.

Research Interests