Dr. Nancy Wünderlich

Professor

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Biography

Nancy Wünderlich is a professor at Technische Universität Berlin where she specializes in digital markets and service technology. Her research focuses on innovative care approaches and collaborative research within the field of service marketing. She leads various interdisciplinary projects aimed at integrating technology in marketing strategies and enhancing the effectiveness of non-profit organizations. Wünderlich has contributed to notable conferences, including the American Marketing Association's Winter Academic Conference, where her submissions emphasize moral consumer behavior in multi-charity donations. She actively participates in doctoral workshops and has a strong interest in mentoring young researchers in the field.

Research Interests

Digital Markets Service Marketing Innovative Care Approaches Moral Consumer Behavior

Experience

Professor

2015-04-01 — Present

Technische Universität Berlin • Berlin, Germany

Lead research projects in digital marketing and service technology.

Requirements for Technical University of Berlin

Master Program
Requirements
GPA Requirement
Required:3
IELTS
Overall
Required:6.5
TOEFL
Total
Required:87
PTE
Overall
Required:65
Duolingo
Overall Score
Required:120
Overall
Required:120
Prerequisites
Recognized first university degree (Bachelor or equivalent) Specific ECTS in related subjects (e.g., 36 ECTS in Fundamentals of Computer Science for CS programs) Evidence of previous Master's studies (if applicable) Module descriptions of previous study program
Application Checklist
  • Officially certified copy of University degree certificate
  • Transcript of Records
  • Tabular CV
  • Motivation letter (program specific)
  • APS Certificate (for applicants from China, India, and Vietnam)
  • Proof of English proficiency (B2/C1 depending on program)
  • Copy of Passport
  • Preliminary Review Documentation (VPD) from uni-assist
Specialization Notes

Requirements are consistent for general engineering and computer science programs. Specific advanced master's (MBA/Energy) may require 1 year of professional experience.