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Olivier Furrer is a Professor at the University of Fribourg, specializing in Marketing. He focuses on sustainable marketing practices and consumer behavior regarding responsible food consumption. As one of the co-directors of the Food Research Innovation Center (FRIC), he plays a significant role in advancing research on food innovation. His work often integrates research methodology and explores various dimensions of marketing within the context of sustainability. Prof. Furrer is committed to enhancing the understanding of how marketing strategies can contribute to sustainability and responsible consumption. His latest research includes insights from projects aimed at fostering innovation in food-related marketing practices, particularly centered on sustainability.
Requirements apply to English-taught Master programs across SES and Science faculties.