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Paul Kocken is an Associate Professor in Behavior Change at the Erasmus School of Social and Behavioral Sciences, Erasmus University Rotterdam. His research primarily focuses on health behavior change methodologies and epidemiology, emphasizing the practical application of scientific research methods in practice settings. With a background in public health, he has worked as a research scientist within health youth care practice at the Municipal Health Service (GGD) in Rotterdam and at the TNO Dutch center for innovation and applied research. Kocken's teaching integrates topics such as health psychology and behavior change, equipping students with professional skills necessary for mastering health psychology. He leads research initiatives addressing unhealthy behaviors and effective behavior change interventions, ensuring these insights inform policy and practice. His current research interests involve the systematic development of educational nudging systems, digital solutions for health behavior change, epidemiology related to health problems, and applying behavioral insights to policymaking in equity. He collaborates closely with stakeholders, including municipalities and care organizations, and he actively participates in national sector plans regarding societal transitions and the impact of digitalization on work and entrepreneurship. Kocken is also a member of the editorial board for the Dutch journal TSG, Tijdschrift voor Gezondheidswetenschappen, which is celebrating its 100th volume.
Department of Econometrics / MSc Econometrics and Management Science.